UTM Link-Tagging/SWFAddress Issue
I like our web designers. Always full of ideas.
At my ad firm, we tag everything that is meant to be clicked. Banner advertising, search marketing, email blasts, etc. We also use SWFAddress to deep-link our websites and ran into some trouble trying to get the Urchin tagging info to work with that.
So, we have ads that need to go to example.com/#/register, and need to tag the links:
http://www.example.com/#/register?utm_source=source&utm_medium=medium&utm_campaign=campaign
The link above wasn’t leading us to where we wanted to go in the movie. One of the programmers said to try this:
http://www.example.com/?utm_source=source&utm_medium=medium&utm_campaign=campaign/#/register
It worked! The only problem I see with this implementation is that after registering, that UTM info stays (unless, in our case, we redirect to the main website: example.com/home, which loads a separate swf), meaning, no matter what page someone navigated to, ?utm_source=source&utm_medium=medium&utm_campaign=campaign would stay.
If that string stays around, how does it mess up the reporting? Any thoughts on a better work around?
UPDATE
So excited! Avinash Kaushik took a stab at answering my question. Not quite there though. Really, all I’m trying to find out is if a tagged link staying on the URL for every pageview can affect my Analytics data. Don’t mind so much it doesn’t look pretty, but rather I’m more concerned about it adversely messing with our reports.
Any thoughts?
