I want to rant here instead of Fred Wilson’s comment thread, since this is decidedly a tangent. You might label this nit-picking, but something really got under my skin concerning the current cover of Time Magazine. Specifically, the issues of “participation” and “innovation.”
“Genuine, Public Conversation”
First, Steven Johnson writes:
For as long as we’ve had the Internet in our homes, critics have bemoaned the demise of shared national experiences, like moon landings and “Who Shot J.R.” cliff hangers — the folkloric American living room, all of us signing off in unison with Walter Cronkite, shattered into a million isolation booths. But watch a live mass-media event with Twitter open on your laptop and you’ll see that the futurists had it wrong. We still have national events, but now when we have them, we’re actually having a genuine, public conversation with a group that extends far beyond our nuclear family and our next-door neighbors.
So, critics of the online world “bemoan” the loss of nationally shared (unifying?) experiences; Johnson replies that the old world of media was one of experiences shared in what amounted to separate “isolation booths,” while new media enables genuine interaction. Now put this alongside something I read in Gayatri Spivak’s book Outside in the Teaching Machine a few nights ago. I am taking the quote out of context; nevertheless, it made me think about the United State’s current online situation (i.e., social media):
Derrida has pointed at the ceaseless effort to construct the simulacrum of a committed and participatory public through talk show and poll […].
It is curious that, online, within the so-called Twittesphere, link-economy, social media “conversation”, et. al., we continue to construct a narrative of growing interaction, as if in the past Americans were a bunch of isolated, non-participatory loners (who happened to share national experiences, albeit in isolation).
Yet, in another field of discourse, we have some criticizing the self-congratulatory construction of an ever-growing new wave of participation. That field of criticism is warranted because this participation is virtual (and I do mean virtual, in every sense of the word). Johnson hints at this in the same article:
[T]he Twitter platform is likely to expand that strangely delusional relationship that we have to fame. […] from the fan’s perspective, it feels refreshingly intimate: ‘As I was explaining to Oprah last night, when she asked about dog ticks …’
So the new wave of participation the online world heralds is actually held together by a tenuous semblance of intimacy. I cannot overemphasize that this is no small delusion: the White House now has a Twitter account, Facebook page, YouTube and Vimeo channel, and a blog, among other initiatives. We must be careful with the “perceived” intimacy created within social media, because in the end, the joke may be on us.
“A Larger Truth About Modern Innovation”
Fred Wilson, in his post, quotes this entire section by Johnson:
The speed with which users have extended Twitter’s platform points to a larger truth about modern innovation. When we talk about innovation and global competitiveness, we tend to fall back on the easy metric of patents and Ph.D.s. It turns out the U.S. share of both has been in steady decline since peaking in the early ’70s. (In 1970, more than 50% of the world’s graduate degrees in science and engineering were issued by U.S. universities.) Since the mid-’80s, a long progression of doomsayers have warned that our declining market share in the patents-and-Ph.D.s business augurs dark times for American innovation. The specific threats have changed. It was the Japanese who would destroy us in the ’80s; now it’s China and India.
But what actually happened to American innovation during that period? We came up with America Online, Netscape, Amazon, Google, Blogger, Wikipedia, Craigslist, TiVo, Netflix, eBay, the iPod and iPhone, Xbox, Facebook and Twitter itself. Sure, we didn’t build the Prius or the Wii, but if you measure global innovation in terms of actual lifestyle-changing hit products and not just grad students, the U.S. has been lapping the field for the past 20 years.
So, the doomsayers in this context have decried declining patents; Johnson replies that American innovation is not only alive and well, but if you look in the right place it’s evident America has been “lapping the field” for two decades. My issue with this: since America, evidently, isn’t pole-vaulting over the world in Ph.D.’s and patents, Johnson simply changes the criteria of success to that of a marathon. And in that competition, we’re still ahead. Of the world. Because America’s innovation is “modern.” Thus, “lifestyle-changing.” And consequently, “hit products.” But placing innovation solely in terms of technological advancement is a problem becuase it negates other life-changing innovations outside of technology. For instance, the Grameen Bank. Moreover, it enables Johnson to bypass the Wii and Prius, so that even if a country besides America produces technological innovation, he can still label them as behind.
Am I being politically correct? YES. Nit-picky? YES. However, that it’s so *easy* to make these little slips of we’re-better-than-them bothers me. Especially when it’s labeled as the “truth.”
That pointing out us-vs-them language may be considered nit-picky… that is a larger issue.